Why Wienerschnitzel

High quality, incredible tasting UNIQUE food at a value point
customers can’t get anywhere else.

Low Cost of Entry

Under $1 million to open a free-standing restaurant in most cases

Low Operating Cost

Low food costs and simple execution that is enviable by any QSR standards

High Profit Potential

24 consecutive months, same-store sales increase*


Low food and paper costs: 24%**

Low food and paper costs: 24%**

$1,103,424 AUV – Top 25% of system**

$1,103,424 AUV – Top 25% of system**

furniture, fixtures and equipment: $185,000 – $295,000

furniture, fixtures and equipment: $185,000 – $295,000

Philanthropic mission: “Serving food to serve Others”

Philanthropic mission: “Serving food to serve Others”

Record year awarding new development agreements (66) in 2016

Record year awarding new development agreements (66) in 2016

Real estate, construction and concierge project management Services provided

Real estate, construction and concierge project management Services provided

2017 Entrepreneur, “Franchise 500” – ranked #195 and #1 in category

2017 Entrepreneur, “Franchise 500” – ranked #195 and #1 in category

Unique menu offering that is unlike the competition

Unique menu offering that is unlike the competition

OUR FOOD IS WHAT SETS US APART

We specialize in products that guests seek out to satisfy their cravings. Everyone knows Wienerschnitzel has the best Chili Cheese Dogs, Chili Cheese Fries and Corn Dogs. It’s a simple menu, consisting of incredible tasting, unique items that you can only get at Wienerschnitzel.

As a value add-on, the Tastee Freez soft-serve dessert program comes FREE with your Wienerschnitzel license. Guests satisfy their sweet indulgence with our delicious desserts and daily specials, 7-days a week.

We are a place for people who enjoy what they eat.

Food with 5 Dogs

Visionary, Next Generation Marketing

Lifestyle branding driving next generation of customer loyalty

On-site activation events and direct association with world-class athletes who identity with the Wienerschnitzel brand

The Mint 400
Featuring Jay Leno

Andy Buckworth & Jonathon McDonald
Take on the weekend

Carey Hart Wienerschnitzel Takeover

Carey Hart
Wienerschnitzel Takeover

Future of the brand – Stand out in a crowd

Wienerschnitzel is committed to improving benefits, opportunity and healthy growth for our franchise partners. Our next generation Wienerschnitzel ‘Heritage’ restaurant building has been designed to reduce cost of entry while maximizing operational efficiencies.

  • Historic Wienerschnitzel ‘A-Frame’ inspired design, with a fast casual look
  • Small, free-standing buildings range from 780 sq ft to 1,300 sq ft
  • Efficient floor plan designed for speed of service
  • Walk-up order, delivery window, and shaded patio
  • Inside dining included with 1,300 sq ft Heritage PLUS model
  • Smaller parcel of land requirement – as low as 14,000 sq ft to high of 22,000 sq ft with drive-thru
  • Low cost of construction and equipment – estimated between $800,000 — $1,100,000

Heritage Building

OWN THE WORLD’S BEST HOT DOG FRANCHISE

Heritage Store

We are focused on growing with successful franchise partners for the long-term.

With all new store design and consistent system-wide increases in same store sales average, we invite you to take a closer look at our franchising opportunities!


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